The FaceApp Foul: When Online Fun & Security Are at Odds
Following the FaceApp security debacle, we discuss the security of phone apps, what you can do to protect yourself and why doctors should be extra cautious.
The Wired Practice by Vanguard Communications provides free articles and videos that tap into research and experienced-based knowledge for practice improvement and successful marketing.
Six Mistakes That Hinder Physicians’ Financial Goals
Jeff Witz of MediQuis Asset Advisors discusses the 6 mistakes physicians should avoid in order to meet their financial goals.
Employee Engagement Feedback Using the Sandwich Technique
Dr. Neil H. Baum explains how healthcare employers can use the sandwich technique of employee engagement to provide constructive criticism to employees.
Search Engine Optimization (SEO) Development Guide for Healthcare Practices
Dr. Neil H. Baum discusses the vital role of SEO in attracting new patients. Healthcare practices make SEO a priority in their online marketing.
Creating an Experiential Practice for the Best Patient Experience
Dr. Neil H. Baum discusses the importance of patient experience and using the experiential practice to create win-win for the practices and the patients.
The Elephant’s Chains and Breaking Bad Habits
In this blog, Dr. Neil H. Baum describes how doctors can break bad habits to become more productive and profitable.
Lessons from 25 Years in Healthcare Marketing
Vanguard CEO Ron King shares the healthcare marketing lessons he’s learn in Vanguard’s 25 year history.
Problem-Solving Your Fishbone Into a Wishbone
Medical Advisor Neil Baum, MD and MedAmorphosis process improvement expert Dave Spiciarich show medical practice managers how to use the fishbone problem-solving analysis to solve operations issues.
Use Marketing Analytics to Turn Marketing into Money
In this blog, Neil H. Baum, MD, discusses the importance of medical practices measuring marketing analytics for all marketing efforts. Learn why physicians should pay close attention to marketing metrics.
Eight Rules for a Good Patient Experience
Bad advice can be worse than no advice. This blog discusses eight ways practices can get and keep patients by building trust within the patient experience.