Our MedMarketLink program includes all the digital marketing services needed – and guaranteed – to grow your practice
Vanguard’s MedMarketLink program guarantees to increase new patient visits by 15%-30% because it integrates our expert research and writing of original content with on-page and back-end search engine optimization (SEO) along with social media, blogging, email marketing, public relations, and the techy website stuff. Our program includes all the marketing components needed for a strategic growth. Plus, we take HIPAA and patient health information (PHI) very seriously – for our clients and ourselves – as we implement digital marketing services and the technical conveniences patients demand. And we do it all under the guidance of our on-staff medical doctor advisor.
We’re pretty sure no other healthcare marketing firm can offer this kind of holy trinity.
Interested in adding marketing to your practice’s plan for success? We’re here to help.
These digital marketing services are core components of our healthcare marketing program
- To attract more patients, doctors should be blogging about the symptoms & treatments millions of patients are searching for online.
- With more than 20 years experience in healthcare marketing, Vanguard has created a unique content marketing strategy that aims to “tell, not sell” patients.
- Good email newsletters communicate healthcare information and marketing messages, cultivate a practice's reputation and tell patients who you really are.
- Vanguard focuses on healthcare media relations to increase awareness about a client's practice & show potential patients why the practice is a good choice for them.
- Vanguard guarantees client medical practices will appear on the first page of Google for relevant search terms through healthcare SEO & SEM best practices.
- Learn more about the iCare Patient Center, Vanguard Communications' interactive suite of patient-focused products featured on our clients' websites.
- Establish your specialty practice’s professional branding for physicians from signature colors and logo design to typography and graphic design.
- Vanguard monitors and manages your practice reputation and reviews on rate-your-doctor websites, including Yelp, Google, HealthGrades, RateMDs and more.
- Reactive security is good. Proactive security is best. Vanguard's PHI & HIPAA Security Suite offers the highest meaningful level of internet security, satisfying and surpassing HIPAA standards.
- Vanguard Communications provides creative design and copywriting for print products, including brochures, postcards, print ads and other print materials.
- We offer a full PR program for physicians and practices including media campaigns, testimonials, blogs, referral marketing, social media and online reviews.
- Vanguard crafts strong brand messaging & delivers referral marketing through postcards, e-newsletters, blogs, public relations and social media.
- Vanguard establishes and maintains your practice's presence on social media websites, including Facebook, Twitter, YouTube, Instagram, Pinterest, Yelp and LinkedIn.
- Vanguard designs, develops and manages specialty medical practice websites, including custom layouts, expertly-written content and mobile responsive design.