The Wired Practice by Vanguard Communications healthcare and legal resources, articles and videos tap into research and experienced-based knowledge for improving business and patient care.
In this blog, Neil H. Baum, MD, discusses the importance of medical practices measuring marketing analytics for all marketing efforts. Learn why physicians should pay close attention to marketing metrics.
Dr. Neil H. Baum and Ron Harman King have made their presentation content from the December 2018 PAGS Practice Improvement Program session available to all attendees.
Dr. Neil H. Baum, a healthcare marketing expert, discusses how doctors can make the most of btheir marketing dollars by tracking ROI accurately.
Dr. Neil Baum, aka Dr. Whiz, is a successful urologist from New Orleans, LA. In this video, Dr. Baum discusses how to create and maintain relationships with local media and in turn, get placements that will increase the number of new patients at a medical practice.
A marketing plan or strategy is vital to the growth of any business, especially a medical practice. In this blog, Dr. Neil Baum, private practice owner of 40 years and healthcare marketing expert, outlines the steps to developing a marketing plan, either on your own or with the help of a marketing professional.
Ron King discusses the impact of the internet on healthcare decisions and how providers should consider new ways to deliver not just quality of care but quality of service.
Discover current trends in digital healthcare communications & how medical practices can benefit.
How do you value an existing website that has generated thousands of new patients for years. The answer may surprise you.
Learn how to manage your time as a doctor blogger and choose topics that can improve treatment outcomes and increase practice growth.
The case of the dentist who shot an African lion illustrates the importance of proactive online reputation management for healthcare providers.