Love Thy Doctor? Recent Stats Say Not So Fast in Reviews Online
Doctors get the short end of the stick when it comes to reviews online. Why? The Burgundy Zine turns to Vanguard Communication’s latest research about physician reviews online.
Healthcare marketing and practice improvement research results and media placements featuring Vanguard Communications.
Doctors’ Interpersonal Skills Affect How Patients Choose a Doctor
Dermatology Times features Vanguard’s study that finds patients choose a doctor by their online customer service reviews, not their medical care.
Improving Hospitals’ Doctor Communication
MultiBriefs features Vanguard Communications’ tips on how to improve hospital’s patient-centered approach by focusing on doctor communication.
Studies Digging Into Details of Online Reviews
A Healthcare Dive article shared a Vanguard study stating two-thirds of online reviews of top-line hospitals gave mediocre to poor ratings on Yelp.
Medical Problem Solving Tips for a Doctor
Vanguard’s CEO and medical advisor shared tips for problem solving in a medical practice with the Journal of Medical Practice Management.
Doctors Should Embrace Healthcare Consumerism to Attract Patients
CEO Ron Harman King tells Well that medical practices need to act like the hospitality industry, practicing healthcare consumerism to keep patients happy.
Dr. Baum Shares the Best Ways to Handle Patient Complaints
Dr. Baum shared American Mobile with his 3-step patient complaint de-escalation process that can help nurses resolve issues & end up with happier patients.
Customers Rank Best Hospitals in US Poorly
Our study of Yelp reviews shows customers who use U.S. News & World Report’s best hospitals in U.S. rated them poorly, primarily due to nonmedical issues.
SEO Expert: Tips from PR Professionals
Multi-Media Public Relations Manager Jessica McLaughlin was featured in an SEO Expert article with her tips on creating a successful career in PR.
If Good Medicine Defines Hospital Success, Why Are So Many Patients Complaining?
Ron Harman King spoke with multiple radio shows about a recent study of online reviews that found patients complaining about the nation’s top hospitals.