MedMarketLink

Building a Practice Through Physician Referrals

Timesavers that can earn better mileage than grand rounds and golf outings

For decades, specialty physicians have relied primarily on one source for new patients: other physicians.

Getting other doctors to send you patients is a tried-and-true technique, and we're not knocking it. Still, everything is changing in medicine, including patients, who these days tend to hold the most power in selecting who will treat them.

The problem with referrals is that they have become the crack cocaine to specialists. Too many physicians can't seem to live without colleague referrals. And often they spend too many hours courting other physicians that could be better and more efficiently spent practicing medicine.

We think we have a better way. We can help physicians reach referring physicians through the Internet and other media. Through the MedMarketLink program, we offer a number of tools for physician referral marketing, such as:

E-newsletters – Three per year to all referral physicians & prospects on clinical information.
Referral brochures – Three per year to referring physicians, focused on patient education, for distribution to their patients.
"Referring Physician's Guide" – A reference book for docs referring to a particular specialty.

For more information on our referral marketing program, please call us at 877-382-2999.