Are Yelp Business Reviews Hurting Your Medical Practice? Fight Back with SEO
By Paul Kellogg – Undeniably, Yelp has had an impact on local businesses and that influence is felt, possibly, most severely in healthcare. Fight back with SEO.
The Wired Practice by Vanguard Communications healthcare resources, articles and videos tap into research and experienced-based knowledge for improving business and patient care.
Content Still King in Healthcare
By now almost everyone has heard the phrase, “Content is king.” So who first uttered this aphorism? And when? And is it still true on the Internet?
SEO Basics For Healthcare Marketing, Part 2
By Ron Harman King – Why isn’t my website showing up on page one of Google? Why is my competitor’s site ranking higher? This is the second installment in a blog series aimed at helping medical professionals master the basics of internet search marketing.
SEO Basics For Healthcare Marketing, Part I
By Ron Harman King – The first installment in a blog series aimed at helping medical professionals master the basics of Internet search marketing.
Few Doctors Meet Patient Info Needs Online
Following a January 15 research report by Pew Research Center revealing that 35 percent of Americans use the Internet to figure out a medical condition, an independent survey by Vanguard Communications found that only one-third of physicians in three American cities offer direct website help to health care consumers trying to understand their symptoms. Here’s a breakdown of the findings.
Does Your Website Size Matter?
In the melee of sweeping reform in America’s health care, let us now turn our attention to a question of gargantuan importance: Is a bigger website necessarily a better website?
What Does DNS Mean?
As if website acronyms aren’t confusing enough, here’s another one that comes up often for medical practices when it’s time to launch a new website: DNS.
Keywords: The Medical Blog’s Golden Key
For medical blog success and online visibility use keywords liberally. Putting common medical keywords in blog titles is especially effective.