What sets apart your postcard above all the dry cleaners and Bed Bath & Beyond coupons. Ron Harman King of Vanguard Communications discusses the do’s and don’ts of direct mail marketing campaigns for healthcare. Pro tip: Don’t hint that small scratch can lead to an amputation on a small postcard.
It sounds so easy to say that healthcare professionals need to be willing to apologize to their patients. But it’s not that simple. As Ron Harman King of Vanguard Communications discusses in this edition of the Wired Practice, there are legal considerations.
In this edition of “The Wired Practice,” Vanguard CEO, Ron Harman King, shares how to show on page 1 of Google without paying. Watch the full video.
Telemedicine is going to fundamentally change the healthcare industry. Patients and providers alike will be affected by a shift to telemedicine, Vanguard medical advisor Dr. Neil Baum explains in a Rasmussen College article.
Part B News made several 2017 predictions that were accurate, one of which was the affects of the Affordable Care Act (ACA) reform and how it has impacted how patients pay for their care. The Part B News’ 2018 Predictions Survey suggests it was right to suspect more cash payments. Ron Harman King, CEO Vanguard Communications, offered insight into the emerging payment methodologies.
A study of nearly 3,000 Yelp reviews from the nations top 20 hospitals, as chosen by US News & World Report, show that 2/3 of reviewers give hospitals one to three stars.
In this edition of “The Wired Practice,” Ron Harman King of Vanguard Communications looks at the legally sticky issue of patients recording their conversations with their doctors. Legalities aside though, King says physicians have a lot to gain by allowing recordings.
Ron Harman King shares Vanguard Communications’ latest research findings and gives tips to consumers for choosing a hospital with good customer service to top radio shows across the country.
Vanguard Communications analyzed reviews of the nation’s top 20 hospitals and found that 67% of the reviews were negative, and 9/10 complaints were for customer service issues.
Following the Oct. 1 Las Vegas mass shooting, Ron King shares advice for doctors who need to talk about controversial topics with their patients.