Medical Advisor Neil “The Wiz” Baum, MD, offers doctor-to-doctor advice from his 40 years in practice
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Gratis excerpts from Dr. Baum’s eagerly awaited new book “Medicine is a Practice: The Rules for Healthcare Marketing”
Download chapters free of charge from Dr. Neil Baum’s highly anticipated 19th book. This book is a must-read for anyone who owns a practice or is thinking of starting their own practice. Coming soon to Amazon, where you’ll be able to purchase the book.
- Chapter 10: The Elephant and the Chains: Breaking Old Habits and Improving Practice Efficiency and Productivity
- Chapter 42: The Future of Medical Marketing
Recent Words from the Wiz
- Once Upon a Time … Physician Storytelling
- Medical Practice Phones & Basketball Shoes
- Serve Employees a Feedback Sandwich
- What Makes a Good Medical Expert Witness?
- How To Prompt ChatGPT for Best Results
- 5 Keys of YouTube Practice Marketing
- Using the Pull of Social Media
- Wisdom of Apologizing to a Patient
- The Art of Giving Forgiveness
- Motivate With Performance Reviews
- Don’t Get Hooked by Hacker Phishing
- Identifying Possible Litigious Patients
- Rehire Boomerang Employees?
- The Retirement Conundrum
- Avoid Amateur Telehealth Performances
- Practice Efficiency Resolutions for 2024
- Garnering Positive Reviews & Testimonials
- Making Up for Lower Reimbursements II
- How To Combat Declining Reimbursements I
- Proactive Hand Hygiene for Cybersecurity
- See Your Last Patient on Time
- You’ve Been Hacked! Next Steps to Take.
- What If Doctors Stopped Complaining?
- Plague of Hacked Medical Data
- Why U.S. Healthcare Could Use Irish Fishers
- Three Things I Was Not Taught in Med School
- Uber Patient-Centric Experiences
- Inspired Team Building
- The Obsolete Office Manager
- Stop the Great Resignation in Your Practice
Doctor-to-doctor archive
- Cleaner Fish and Lifetime Value of Patients
- Broken Windows Policy
- Breaux, It’s OK to Say No
- Patient Personas for Your Practice
- The Pronoun They
- 5 Keys for Better Physician Listening Skills
- Good Answers for Bad Requests by Patients
- An SMA May Be SMART for Your Practice
- What Would Water Do, Doctor?
- Get Wise to the Ways of the Bonsai
- Your Money or Your Livelihood!
- Make a Good Last Impression
- Share, Don’t Bury, Magic Moments for Staff
- Don’t Let Practice Friction Just Slide By
- Wow, Can a Doctor Compete With Retail Health?
- Empathy: The Best Medicine for Doctor Burnout
- Creativity as a Cure in a Crisis
- Time to Let the Cost Cat Out of the Bag
- 2 Resolutions That Cost Nothing and Mean Everything
- How Doctors Can Sustain the Public’s Adoration
- They Could Hack Your Practice
- Cut to the Chase to Keep the Patient Relationship Rolling
- Doctors, Use your Words Wisely
- Doctor, Protect Thyself with These Tips
- How to Let an Employee Go
- Cutting Down the Phone Tree
- Everything in Its Place – Mise en Place
- Win-Wynn Customer Service in Las Vegas
- Increase the Effectiveness of Your Staff Meetings
- Homeruns, Strikeouts and Singles
- See Your Last Patient On Time
- Tips for Choosing a Healthcare Website Developer
- 10 Lessons I Learned from Noah’s Ark
- Golf, Life & the Practice of Medicine
- SEO Tips for Your Medical Practice Website
- The Secret to Having the Best Day Ever
- No Touching, No Complimenting – In An Exam Room?
- Write a Press Release That Generates News Coverage
- Lessons Learned from Legos
- Icebergs & Authencity – Get Below the Waterline
- 66% Better Clinical Outcomes & Medication Adherence
- Luxury Cigars and Customer Service in Healthcare
About Dr. Neil H. Baum
Dr. Neil H. Baum is chief medical advisor to Vanguard Communications and is the author of Marketing Your Clinical Practice – Ethically, Effectively, and Economically, which is in its 4th edition, and The Complete Business Guide to a Successful Medical Practice, which was published in 2015.
Dr. Baum has been dubbed “Dr. Wiz” for his love of magic and his specialty in urology.