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MedPage Today Videos

 

Vanguard Communications CEO Ron King is a regular voice of reason on MedPage Today, where his videos on medical practice management insights often draw more viewers than the publication’s medical news spots. He’s onto something, take a look.


The Four Commandments of Confronting Bad PR

Ron Harman King spent more than three decades working in and with the mainstream media in public healthcare communications. In this edition of “The Wired Practice,” the self-proclaimed “grizzled, battle-tested veteran of bad press” offers insight, in the form of four commandments.

When and How to Say I’m Sorry to Patients

It sounds so easy to say that healthcare professionals need to be willing to apologize to their patients. But it’s not that simple. As Ron Harman King of Vanguard Communications discusses in this edition of the Wired Practice, there are legal considerations.

Raising the Physician Voice

Although gene therapy, stem cell research, and pharmacogenomics are leading the way into the future of medicine, society continues to exhibit “Frankenstein phobias.” Doctors can ease those fears by joining conversations about science and risk.

Five Ways to Improve Online Reviews Ethically

In this edition of “The Wired Practice,” Ron Harman King of Vanguard Communications says that both current and potential patients can form impressions about your practice from what they see in online reviews. He provides some suggestions on how to improve those first web-based impressions.

What Happened When a Doctor Cried on Social Media

In this edition of “The Wired Practice,” Ron Harman King of Vanguard Communications notes that doctors who have used social media have demonstrated directly, or by proxy, that patients’ physical and emotional well-being is a top priority, which can help the doctors online reputation.