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E-newsletter archives
Healthcare e-newsletter archive
2024
- November: Making the Right Marketing Choices
- October: Kickback Crackdown on Medical Providers
- September: Blinding the Eye in the Sky
- August: Ready for FTC’s Online Reviews Policing?
- July: Take a Vacay From Your Devices
- June: How We Blend SEM and SEO
- April: Share Your E-News
- March: Ready for AI-Powered Search?
- February: Peril of ADA Website Lawsuits
- January: Get Your Way With Words
2023
- December: How To Hire the Perfect Match
- November: Most Bad Reviews Are Not From Bad Care
- October: We Know Specialty Medical Practice Needs
- September: Powerful 5 Ps of Healthcare Marketing
- August: Artificial Intelligence Healthcare?
- June: Did Poor Doctor Reviews Correlate to COVID Deaths?
- May: Vanguard Gets Legal
- February: Parley You Patient Language?
- January: Pull Your Staff Together with Team Building
2022
- December: Money Won’t Keep Employees
- November: Healthcare’s Great Resignation
- October: The value of your website
- September: Building trust through the patient experience
- August: Vetting your marketing options
- July: Harry Potter and the Patient Survey
- June: Dr. DIY Video Producer
- May: Health misinformation on social media & the FACTS Pledge
- April: How to handle troubling patient requests
- March: Irish fishermen and doctor salary inequality
- February: When & how to say I’m sorry to patients
- January: Achieving the peerless practice
2021
- December: No Surprises Act surprises
- November: The heart of bedside manner
- October: Exodus forewarned
- September: Got a no-growth problem?
- August: Use a PICK chart for quick problem solving
- July: When should doctors pay to advertise? Never (well, almost).
- June: Patients choose doctors. Your brand affects that choice.
- May: New E-book! Get physician partner buy-in to bring in new patients.
- April: Got something to say? Give patients something to see instead.
- March: If time is money, then your website could be wasting both
- February: Reach out (virtually) to touch someone
- January: The #1 way patients find doctors
2020
- December: Believe it: Email builds trust with new & future patients
- November: Our research finds link between COVID-19 deaths and online reviews of doctors
- October: Our latest report: Data shows how negative reviews deter patients
- September: Doctors get more negative online reviews than lawyers
- August: How “Dr. Google” rewards doctors for content marketing
- July: Here’s one proven way to grow bigger
- June: Are doctors using proper telehealth etiquette?
2019
- December: How to hold your audience’s attention when giving a speech
- November: Why doctors should blog on medical topics
- October: Improve your practice’s reviews
- September: Protect your practice from financial pitfalls
- August: The FaceApp digital identity scare
- July: Social media’s role in a medical practice
- June: Can new patients find your website?
- May: Get media attention for your medical practice
- April: The doctor’s guide to blogging
- March: How to find the root cause of a problem
- February: How to build patients’ trust
- January: Celebrate with Us
2018
- December: Are Facebook ads putting your patients at risk?
- November: Think bigger, grow bigger with Vanguard
- October: Is Trump right about Google’s bias?
- August: What would Disney do for your practice?
- July: Office phone problems make patients sick
- June: It’s not a sin to think of your patients as customers
- March: Top hospitals get a thumbs down for patient experience
- Special Edition: Dr. Neil Baum is coming to Denver!
- February: Improve your online reviews ethically
- January: How one practice tamed their telephone troubles
2017
- December: Boost your bedside manner, benefit your bottom line
- November: Pain in your practice? We’ve got just the thing.
- October: The doctor who cried on social media
- September: Feeling burned out? Stop spinning your wheels
- August: The secret’s out – we know what patients really want
- July: Communication meltdowns mean online complaints
- June: Put your back into that Google ranking
- May: New to Google advertising? Here’s what you need to know
- April: Blog your way to a stronger practice
- March: White paper: Digital trends dominating healthcare communications
- February: Responding to online reviews? Look before you leap
- January: This year, resolve to take control of your online reputation
2016
- November: Attracting new patients with your website
- October: 5 tips for building your medical website
- September: Your medical billing process could be harming your reputation
- August: When your doctor’s bedside manner is vital
- July: Converting E-powered patients to your patients
- June: How much is a doctor’s website worth?
- May: Customer service could be to blame for bad reviews
- April: Seven steps to better online reviews
- February: Making your practice less hackable
- January: Answering tough patient questions about surgery
2015
- Special Edition: The Why & How For Doctor Blogging Webinar
- September
- June
- May
2014
Legal e-newsletter archive
2024
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